Welcome to Matcha Run! 🍵💚
Need a little green boost? You've come to the right place! At Matcha Run, we’re all about serving up sweet, homemade matcha drinks that’ll make your heart skip a beat. Using single origin Uji Kyoto ceremonial matcha, each one is packed with love and the finest quality – because you deserve the best! Whether you're a matcha newbie or a green tea pro, we’re here to sprinkle a little joy into your day, one sip (and bite) at a time. Fuel your run, fuel your soul.
So, what are you waiting for? Let’s run on matcha magic! ✨
Client: Matcha Run | Scope: Branding and Packaging | Year: 2024-2025
How Matcha Run Was Born
At Matcha Run, we’re all about turning matcha into more than just a drink—it’s an experience, a boost, a lifestyle! The idea came to us while thinking about how matcha makes you feel: energized, focused, and ready to take on the world. We wanted to create a spot where matcha lovers could grab a quick, refreshing cup of something delicious and healthy, and run with it—whether that means tackling your to-do list, crushing your workout, or simply running through the day with a smile.
The Story Behind Our Adorable Logo
Our logo features an adorable bowl of matcha literally running with a trail of matcha spilling on top of it. We’ve added a chasen (matcha whisk) to show off that authentic, hand-whisked goodness you know and love.
The colors? Soft pink, fresh green, and creamy beige come together to give you a logo that feels both warm and vibrant. The green pops with freshness, while the pink adds a fun, youthful vibe, and the cream keeps everything balanced and calm.
In short: it’s cute, it’s fresh, it’s Matcha Run—a little bowl of joy that’s always on the go!
